Technology & digital.

Blog

The big emoji conundrum

Emoticons or ‘emojis’ are commonly used to express ourselves in messages. But what happens when emojis are used in communications which have legal consequences? That smiley face may not be as innocent as you intend it to be and could cause real trouble for you if used carelessly. Wait, what? Emojis form part of everyday communications. While it’s easy to…

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Playing fair

In life, we frequently see power players flexing their proverbial muscles. From setting the status quo, to further leveraging their lead, the smaller player oft...

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Ready, set, start up!

Last year, 10 Australian start-ups made the Global Fintech100. Behind great success there is always great planning. It is vital to choose the right structure. I...

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PRIVATE – keep out!

It is easy to forget the little things when you delegate your responsibilities, especially if your delegates are the ‘experts’. However, some seemingly ‘s ...

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#socialmediapolicies

Having a Social Media Policy for the workplace is an essential safeguard for all employers in the social media age. It is no longer a luxury, it is a necessity...

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Security alert: mandatory data breach laws

This is a security alert that should not be ignored! Mandatory data breach notification laws will soon commence in Australia[1]. The new laws will affect fed...

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Comparing Apples with apps

In a previous post (Apple takes a bite out of retail) we reviewed Apple’s US trade mark application for its iconic layout of flagship stores. Closer to home...

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Controversial Facebook case still in the balance

A landmark decision was handed down in Northern Ireland with the High Court in Belfast deciding to award damages against social media giant Facebook. The cas...

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Twitter is a high stakes game

Twitter is used as a marketing tool by many businesses. Although twitter can be used with great success to reach consumers, it is not immune from misuse and con...

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Pay per click

Keyword advertising is recognised parlance in the e-commerce world. But, hang on, what is it? It is an online advertising service that places advertising copy a...

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