Alyce is a commercial lawyer who advises on a broad range of commercial matters. She has particular experience and interest in intellectual property law, including copyright, registered designs and IP strategy. Passionate about the creative industries, she works with clients in fashion, the arts, design, publishing, retail, beauty, lifestyle and media.
Curious by nature, Alyce takes time to understand her clients’ businesses, ambitions and challenges. Her advice is practical and commercially focused. She helps clients make informed decisions, protect and commercialise their work, and establish clear business relationships.
Her practice spans commercial and IP contracts, negotiations, collaborations, disputes and strategic advice. She also advises on consumer law, marketing and promotions, and undertakes pre-publication legal reviews of manuscripts, promotional content and brand activations.
Outside Bespoke, Alyce is a co-founder of Heatherbrae1854 where she represents Australian artists and promotes, exhibits and sells their work. This firsthand experience of the commercial realities of the creative industry informs her work as a lawyer, and deepens her understanding of the opportunities and challenges her clients navigate.
Away from work, Alyce enjoys galleries, markets, the beach, and time with friends, family and her playful (and occasionally mischievous) cat.