Competitions, lotteries, sweepstakes and other trade promotions are winners for generating hype and promoting an organisation’s brand. Who doesn’t love ‘f...
Read MoreIn an age where pirates download Game of Thrones, monkeys take selfies and almost every other month a music artist is accused of ‘ripping off’ a Marvin Gaye...
Read MoreAnyone who has ever had to brand something knows how hard it is to come up with a name. Establishing recognition for your brand can be even harder. And most dif...
Read MoreMost of us have tried to worm our way out of a phone contract in pursuit of the latest iPhone – only to find ourselves paying off an expensive 24-month fixed...
Read More‘Whether an apartment for a night, a castle for a week, or a villa for a month’ … Airbnb is an online marketplace that lists short-term accommodation aro...
Read MoreStreet photos, social media photos, brand photos, stock photos. You may have found these online, purchased a right to use them, taken them yourself or arranged...
Read MoreAll eyes have been on the Australian Prime Minister this month, but you may have missed the news that Parliament has passed consumer protection laws. These laws...
Read MoreHaving a Social Media Policy for the workplace is an essential safeguard for all employers in the social media age. It is no longer a luxury, it is a necessity...
Read MoreLike other states and territories, the Retail Leases Act 2003 (Vic) (Act) applies to the retail sale of goods. Its further application to the provision of retai...
Read MoreGarden leave may sound relaxing, but the circumstances which call for it are most certainly not. It occurs: when an employee is directed by an employer to...
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