The metaverse is an interactive digital environment encompassing all virtual worlds, augmented reality and the internet. A space where users can interact with a computer-generated environment and other users in real time. In simple terms, a 3D version of the internet. 1. Facebook’s nod to the metaverse Following Facebook’s rebranding to Meta, privacy concerns have been raised given Facebook’s history…
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Key takeaways Recent developments of ChatGPT has triggered debate surrounding the legalities of its content. ChatGPT threatens authors and artists whose work may be used in ChatGPT content without their permission. ChatGPT also raises copyright issues for those who use ChatGPT to create content, as without a human author, it can be difficult to claim copyright infringement. ChatGPT is an…
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Each year, the Australian Competition and Consumer Commission (ACCC) announces its Compliance and Enforcement Priorities. In 2022-23, one of its priorities was to identify deceptive marketing practices across the digital economy. On 27 January 2023, the ACCC announced that it will be starting a sweep to identify misleading testimonials and endorsements by social media influencers. This comes as members of…
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Have you recently received a text that didn’t seem right? Maybe it looked like one of these: 'Your package is on its way: get it as soon as possible! Click this link!' 'Hello, I've seen this video of you on the internet! Click here to see!' 'Hi, do you need a part time job? Click this link!' If that's a yes...
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In early March 2022, Rod Sims handed down the ACCC's 2022/2023 Compliance and Enforcement Priorities. Some issues and industries of concern include manipulative digital advertising techniques, exclusive arrangements that impact competition and false 'green' credentials.
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When seeking out answers, we all reach for Google, the most commonly used platform for information searches. Often, we assume that our search results are accurate. Accuracy is very important when businesses market their products and services on the internet. It is for this reason that they should ensure they do not...
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The Lotteries Act 2019 (SA), together with the new Lotteries Regulations 2021 (SA) (Lotteries Regulations), take effect on 10 December 2021. The Lotteries Regulations are intended to bring clarity to, and simplify some elements of, the trade promotions framework and requirements.
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Trade promotions, such as competitions and other promotional games, are winners for generating hype for your brand. However, trade promotions are heavily regulated and organisations must ensure they comply with relevant laws...
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One of the most novel occupations created by the rise of social media is that of the influencer. Influencers earn a living by advertising and promoting brands and connecting them with their own social media followers. An industry code is helping ensure influencers disclose the commercial arrangements that sit behind sponsored posts. In our recent blog post...
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Inflation, avocados and consumer law. You may be wondering what is the connection between these 3 seemingly unrelated topics? Inflation has contributed to the increase in avocado prices by up to 129% in recent years. Separately, a Government review has recognised that in light of inflation, the Australian Consumer Law (ACL) for consumers and small businesses...
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