Author: Jeremy Szwider

Jeremy Szwider is the managing director of Bespoke and one of its founders. He is regarded as a pre-eminent commercial lawyer across Australia (and has also practiced in England). Proudly, Jeremy is widely recognised as a leading specialist in intellectual property and technology law, featuring in various publications as a leading expert in those fields. Across industry and media circles, Jeremy is renowned as a NewLaw pioneer. He has been gallantly revolutionising the legal profession, shaping a law firm defined by its differences. Bespoke’s value based pricing and in-house legal solutions, focussed on gold-plated quality, is an extension of Jeremy’s burning passion. Sport and his beloved ‘blues’ football teams (Carlton and Chelsea) are what keeps Jeremy’s focus away from the office, unless of course, he gets distracted by his other passions of travel and wine appreciation.

Katie v Katy: a 'Perry'lous dispute

An ongoing legal dispute between clothing designer, Katie Jane Taylor and American singer-songwriter, Katy Perry, continues to make headlines. Taylor, owner of the registered trade mark 'Katie Perry', claims that Katy Perry's use ...

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A hefty price for a Google Ad

When seeking out answers, we all reach for Google, the most commonly used platform for information searches. Often, we assume that our search results are accurate. Accuracy is very important when businesses market their products ...

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Revised (but not revolutionised) trade promotion laws

Key Takeaways The Lotteries Act 2019 (SA), together with the new Lotteries Regulations 2021 (SA) (Lotteries Regulations), take effect on 10 December 2021. The Lotteries Regulations are intended to bring clarity to, and ...

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Appraising a data breach

There is a proliferation of ransomware attacks, with reports of a 200% increase in attacks against Australian organisations in recent months. On a global scale, the average cost of cybercrime continues to rise, according to ...

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In a pickle over burger ad

Key takeaways On 13 October 2021, the Ad Standards Community Panel (Panel) found that a Grill'd ad breached sections 2.3 and 2.4 of the AANA Code of Ethics (Code) because it used violence inappropriately and suggested sexual ...

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The New Directors Identification Number Regime

From 1 November 2021, company directors will be required to have their own unique director identification number (DIN) to verify their identity. DINs are a unique 15-digit identifier issued by Australian Business Registry Services ...

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Copyright or copywrong?

Businessman and former politician Clive Palmer was defeated in a copyright infringement case following unauthorised use of a popular Twisted Sister song in a political campaign. Palmer, founder and chairman of the United Australia ...

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It's more than a prize

Trade promotions, such as competitions and other promotional games, are winners for generating hype for your brand. However, trade promotions are heavily regulated and organisations must ensure they comply with relevant laws, ...

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EU filing date on UK trade marks

Key points EU trade marks application filed before 1 January 2021 can claim the EU filing date in UK applications. However to be eligible, the UK trade mark application must be: filed on or before 30 September 2021; for the ...

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Under the influence

One of the most novel occupations created by the rise of social media is that of the influencer. Influencers earn a living by advertising and promoting brands and connecting them with their own social media followers. An industry code ...

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